Hi, I'm Michelle. Graphic designer & illustrator in Edinburgh.

Hello and welcome to Sprocketdog Design. I work in partnership with businesses, helping clients engage with their target audience through a range of creative services.
Michelle Goring


Brand Identity

Branding Assets







Social Media Packages

Email Templates

Wesbite Design

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Food for Life Scotland

“Finding a designer you can trust to deliver quality, creative pieces of work on time and within budget is no easy feat, so finding Michelle at Sprocketdog was like uncovering a hidden gem.”

- Meg Rowley

Mercury Motorsport Ltd

“From our very first meeting we were so impressed with Michelle’s enthusiasm and ability to listen and to interpret what we were hoping to achieve. At our second meeting Michelle presented several ideas to us. Each logo was exceptional however one in particular was exactly what we were looking for and was absolutely perfect for our business.”

- Kathyrn Forgan, MD

Institute for Vocal Advancement

“It hard to find a designer that you can trust and that fits in with your business and Michelle was exactly what our team needed. From the start, Michelle was able to understand out needs and desires for you business and translate them into a modern and professional branding for us. Over the last 12+ years, she has never failed to deliver and always goes above and beyond! Michelle is one of the most talented people I’ve had the pleasure of working with andI highly recommend her for your next project.”

- Tom Bathgate, MD

Wild Packs Summer Camps Ltd

“Michelle at Sprocketdog has been truly outstanding over the last several years and I count myself very fortunate to have found her from the outset. The quality of work is fantastic and I cannot think of a single instance where my expectations have not only met but also on delivery, exceeded. She has the very rare and highly desirable trait of being friendly, approachable and supportive.”

- Jamie Fraser, MD


“How lucky we were to be introduced to Michelle at Sprocketdog Design. She came highly recommended and she designed our very first logo for Blackford Farms back in 2011. Since this we have used Michelle for our ever growing brand Highland Wagyu, Wagyu House and recently The Grill by HW. She is very patient and accommodating she also understands the needs for a growing company. Anyone looking for that personal touch in a designer will not be disappointed in Michelle’s work ethics.”

- Martine Chapman, MD

Robertsons of Scotland

“The quality of the creative work carried out for us was second to none! I would highly recommend “Sprocketdog Design” as the whole process from initial consultation to final deliverables was very professional. “Sprocketdog Design” delivered a turn-key package for our business in a timely, cost-effective way keeping in touch with me every step of the way.”

- Mark Robertson, MD